Recycle any brand of make-up in their Maybelline recycle station. With 146 million make-up products being produced every year, make-up is playing catch up. Maybelline’s ready to go greener, one old lipstick at a time! How? By getting your make-up bag – in order. Maybelline’s role is to make the break with empty make-up easy and looking after the planet even easier by recycling the makeup stands from in store Maybelline have managed to divert 93 tonnes of virgin plastic from landfill since 2016.